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H&M Fall 2023: A journey through opulent romance

Baroque meets neo-noir with romantic, opulent silhouettes mixing with all faux leather looks and denim inspired by looks from the late 1990s. Power shoulders, narrow waists and elongated lines feature among the strong suiting, long dresses and statement tops. “Furthermore, sheer fabrics, lace, lingerie details, and pearl embellishments contribute a spectacular touch to the collection. Additionally, a neutral palette of black, silver, earth tones, and off-whites keeps the overall tone consistently sophisticated.” The collection is available now in-store with prices starting from QAR 29 and online in UAE, Kuwait, Qatar, KSA, and Egypt.”


The journey of H&M’s Fall 2023 collection spans the romanticism of the Baroque era but is firmly rooted in the here and now with a fiercely modern attitude. Long lines of power suits and leggings contrast with billowing volume in ruffled hems, oversized tie-necks tops and wide-leg jeans.

Transparency is key, evoking a sensual spirit and employing lingerie details in a new way. “Enhanced by sleek faux leather and decorative accents, the style exudes a blend of streamlined elegance and opulence.”

“Our main source of inspiration came from visually stunning films. “This collection stylishly blends historic references with a fiercely modern attitude, firmly rooted in the here and now.” It’s our contemporary interpretation of romanticism”, says Eliana Masgalos, Concept Designer at H&M.

General Information Key pieces include trouser suits, long dresses, maxi denim skirts and embellished tops. “Elevated feminine details like pearls, bows, flounces, and pintucks contrast with studded and heavy metal-detailed accessories and shoes for a bold juxtaposition.” A slight equestrian touch with boots ground the romanticism, as does denim and hoodies for a bit of street style edge.

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