Think Pink … Iconic Brands Lush and Mattel Launch Limited-Edition Barbie™ Collection… Pink Is A Symbol Of Empowerment For ALL. #BARBIEXLUSH. Bringing together these two icons – Barbie™ and Lush – was irresistible. Pink is powerful, and the limited-edition Barbie™ x Lush Collection celebrates the color in all its glory.
Trailblazers in Self-Care: The Legacy and Mission Behind the Barbie™ x Lush Collection
A trailblazer, Barbie™ only settles for the best in self-care, mirroring Lush, a pioneer in fresh, handmade, cruelty-free, and minimally packaged cosmetics. Lush also has many strong females at its helm, for example Lush Co-Founder Mo Constantine invented the beloved bath bomb in 1989 in her garden shed and today the brand sells 1 bath bomb per second globally!
The Barbie™ x Lush Collection offers a complete range of self-care in Barbie™’s quintessential pink hue, meant to be used and loved by everyone looking to reclaim the color as a symbol of empowerment, daring and being fearless.
Embracing Pink: A Dream Partnership for Empowerment and Sustainability
“Partnering with an icon like Barbie™ is truly a dream come true for Lush. Barbie™ continues to push boundaries and doesn’t let anyone underestimate her abilities. We imagined what Barbie™’s self-care routine would look like and created this range, meant to be used and loved by all. The collection is for everyone who wants to embrace the power of the color pink!” explained Melody Morton, Creative Concepts Director at Lush Cosmetics.
With everything they do, Lush strives to offer customers the freshest cosmetics and an ultimate waste-free shopping experience. The Barbie™ x Lush Collection is made by hand, using the highest quality ingredients that leave the world a little bit lusher. The assortment features ‘naked’ products that don’t require any packaging – from soaps, to bath bombs to bubble bars. Lush is leading the cosmetics industry in combating over-packaging by developing products that can be sold to the consumer without any packaging. Products in packaging will be part of the brand’s closed-loop recycling program, Bring It Back, which encourages customers to bring their empties to a local Lush shop five empty pots for a free Fresh Face Mask. Visit Lush at Doha Festival City to shop this exquisite collection today.